최종편집 : 2020.4.2 목 09:36
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Food Delivery Service, Is It Okay as It Is?
Park Ji-eun  |  jipark0810@cau.ac.kr
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승인 2020.03.18  22:33:30
트위터 페이스북 미투데이 요즘 네이버 구글 msn
   
▲ https://www.korvia.com/ordering-takeout-seoul/

 

Recently, there has been a growing number of delivery service motorcycles on the roads. It was quite a long time ago already that such a delivery agencies began to deliver food. One of many companies, ‘Haejuseyo’ was established in 2006. Recently, with the development of smartphones and the growth of order-broking apps such as “People of Delivery” and “Yogiyo”, the demand for intermediary apps has increased, leading to a radical expansion of delivery agencies. While these delivery agencies provide efficiency and convenience to customers, many of them pose a variety of problems. They require more clear and specific regulations as there are a number of problems associated with these services.
 
           First, some deliverymen are eating the food of their guests. Recently, there has been a sharp increase of cases in which deliverymen were caught eating food while delivering food ordered by customers. In fact, the reviews of delivery app often say, “We found traces of someone eating in the chicken delivered.” Also, social networking sites and online communities said, “The total number of donuts should have been seven, but only four came. I called the store and checked the CCTV and found that the deliveryman was stealing it!” In addition, these problems escalated as deliverymen shared photos of how to steal food and how to eat it without anyone noticing online. Their acts of deceiving consumers like this should be sternly punished and regulated. Second, it is difficult to take direct action when certain problems occur during the delivery process. This is because the deliverymen are working for the order-broking apps but they made an employment contract with delivery agents. The delivery industry structure consists of a total of 6 entities: consumers, order-broking apps, restaurants, delivery agency platforms, delivery agencies, and riders. Even if certain problems occur during the delivery process in this complex structure, the order-broking app must connect the corresponding delivery broker with the consumer to solve the problem. This makes it difficult to take more direct action. It is important to provide a pathway for consumers to easily ask for and receive compensation or reimbursement of any delivery problems. Third, there are no clear regulations for controlling and protecting riders. Among the 6 existing entities mentioned above, there is yet a new system. It is called ‘Cloud Sourcing Delivery Platform’. The companies are included in the delivery agency platform, but unlike other companies, it does not go through local delivery agencies and directly commission delivery to individual riders. At these crowd-sourcing delivery platform companies, anyone can work as a rider on a bicycle, an electric kickboard, or a motorcycle at the desired date and time with only a small amount of training. In other words, if there is only a means of transportation, it will be possible for any ordinary person to provide delivery services. The government should consider protecting workers’ rights and interests, including safety problems caused by delivery accidents.

           Currently, South Korea lives in a society where delivery of various kinds of food can be ordered with just a phone call, or a couple presses in a phone application. These delivery services provide convenience, but on the other hand, these also give anxiety to consumers. More specific and practical regulations on these services should be established amid the ever-increasing number of delivery agency services. 

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