A self-made businessman who started without a penny to his name. It seems like it will only appear in movies, but there is a person who can actually be fit this statement. His name is Brian Tracy. He is the CEO of 'Brian Tracy International', a human resources development company with annual sales of $30 million. Also, he is actively working as a global business consultant and successful public speaker. He has been paid a few hundred thousand dollars for each lecture, and his books, 'Million Dollar Habits' and 'Sales Superstar', were translated into 25 languages ​​and are sold in more than 50 countries. What message does he convey to us in his speeches and books?

 

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           Brian Tracy was born in Vancouver, Canada in 1944, and had to worry about huge debt from an early age. His father was unemployed, and he and his three brothers always wore old clothes. Although his parents were people of high morals, that doesn’t pay the bills and they always said, “We can’t afford it,” or "We don't have enough money." When he was a teenager, Brian Tracy was forced to drop out of school and make a living doing manual labor. Starting with dishwashing in a restaurant, he wandered around 22 jobs, including a cleaner and a security guard. An old used car was his only home, and he lived by earning one day at a time until he became a salesperson who received a certain commission for each sale in his 20s. One day after work, while staring at the shabby motel ceiling, he decided he couldn't live like this any longer. Then, Brian Tracy set a goal of making $1,000 a month through door-to-door sales. For this goal, he continued to read, copy, and benchmark the stories of successful salespeople every day. Even though he heard "I don’t want this!" from the customers countless times and even his boss threw a wad of papers at him, his dream finally came true. He increased his sales performance to the point where he received a monthly salary of $1,000 and even went up to the position of training salespeople. After that, whenever he encountered failure, he had the habit of setting new goals and finding concrete action plans as he had in the past. He continued to challenge himself; he entered university in his 30s, received a doctorate in business administration, built a career in various management fields, and also learned foreign languages. Whether successful or unsuccessful, each time he moved forward with a different goal than before. In his 40s, Brian Tracy founded ‘Brian Tracy International’, which provides counseling on leadership, self-esteem, and success psychology to young people, and it achieved a huge success. In order to imitate Brian Tracy, more than 500,000 salespeople from 23 countries participated in the 'Brian Tracy Sales Seminar', and thousands of CEOs have listened to his lectures on motivation, strategy, and HR. In his book 'Goals', Brian Tracy gave the reader a roadmap to success by setting goals and not giving up. He always emphasizes ‘persistence’, the attitude of not giving up, and the perseverance to endure failures in the process of achieving success.

           Brian Tracy has found success on his own as well as freeing himself from the financial burden that made him suffer as a child. His devotion to running for a goal is worthy of imitation regardless of age. While the world simply describes his life as a self-made millionaire, Brian Tracy's hard work is inexplicably worthwhile. CAH honors Brian Tracy's effort for himself and those who would emulate him.

 

 

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