March is the month of new beginnings. A new semester has begun, and nature, which had stumbled in the cold, opened its eyes to the smell of spring. Vacation is over, and the real year begins with the start of the semester, so let's welcome 2023 with open arms and find out what's coming to us this year.

Year of the Rabbit 2023

Traditions of Rabbit

       2023 is the year of the black rabbit. Combining the Chinese words ‘gye’, which means black, and ‘myo’, which means rabbit, we have welcomed the year 2023 of the black rabbit. As it is the year of the rabbit, let's think of the traditional image of the rabbit accepted in Korea. Unlike rabbits in the West, where Easter rabbits who bring Easter eggs and symbolize fertility and peace are prevalent, in Korea, rabbits are cunning and cleverly escape their own troubles. The same is true in ‘Byeoljubujeon, a Korean myth about the wit of a rabbit. A tortoise tricked a rabbit into an underwater palace after being told that a rabbit’s liver could cure the dragon king’s illness, and the rabbit tricked the animals of the palace and ran away to land. In various traditional fairy tales, where the ancestors' Interpretation of the simple panacea of ​​the rabbit stands out, the rabbit is considered a cunning animal that creates a way to live by thinking of tricks in a near-death situation. In addition, the image of a rabbit pounding a mill for eternal life on the moon is also a legend and can be interpreted as a symbol of immortality.

 Rabbit in Culture

       In celebration of the Year of the Rabbit, several rabbit-themed events were held around the country. In January, Hyundai Motor Company held an exhibition titled <Infinite Journey of MobED and B.B.Rabbit> in Goyang-si, Gyeonggi-do. In this exhibition, illustrator ‘Buwon’ who draws a rabbit character and Hyundai Motor Company’s Mobed NFT character collaborated.

       From December 23rd to January 21st, the famous idol New Jeans and a dessert cafe Nudake collaborated to present ‘OMG!’ and opened a pop-up store called 'NU+JEANS'. Along with the sensuous dessert design based on the rabbit, the trademark of New Jeans, which is making a comeback with the song ‘OMG’ in January, it has caught both glamor and trendy virality by listing goods targeting the fan base.

       Finally, an ongoing rabbit exhibition was held on December 27th last year at the National Museum of Korea. The images of rabbits appearing in various works of cultural heritage were brought together to present a rabbit that seemed to accept the positive energy that our ancestors thought. It will be on display until April 23rd, 2023, so readers who are willing to visit the National Museum of Korea, hurry up!

 A Colorful 2023!

Color of This Year

       Pantone colors are a hot topic in the fashion market every year. The color picked by Pantone is the color, the identity, and a symbol of the year. What color will fill up the world in 2023? Pantone has chosen Viva Magenta (PANTONE 18-1750) as the color of the year 2023. Pantone has this to say about this color: “It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement.” It interpreted 2023 as free, shameless, and intense. Viva Magenta is already enchanting the world. And we’ve already seen the color in Charlize Theron's magenta smokey eye makeup debut and Bella Hadid's magenta look accented with black ankle boots and bags. And the magenta color that went viral is being used on fashion items such as sweaters, accessories, and shoes. In addition, according to Forbes, cocktails inspired by Viva Magenta, such as Ily, Devil Fruit, and Kurisumasu, are grabbing the world's attention. Let’s put on viva magenta and stay pink this year!

The Fashion of This Year

       In 2023 Y2K (the year 2000) fashion is back! Experts predict that cargo pants will see a return in 2023. In particular, according to Vogue, Coperni, Diesel, and Fendi drew attention to the cargo fashion by introducing cargo pants at GoRunway. As you can see in the street look of celebrities, cargo pants are beginning replace jeans. In addition, it seems that fashion styles such as oversized rather than fit blazers and big pockets will continue. As minimalism becomes common in the spring of 2023, Vogue predicts that colorful clothes will also become fashionable with its simplicity. In addition, designs that embroider neat details such as low-rise and lace using denim are also drawing attention.

Anticipated Movies of 2023

Mission: Impossible—Dead Reckoning Part One

       Tom Cruise returns in 2023 for Mission: Impossible—Dead Reckoning Part One. It is the seventh screen appearance in the Mission: Impossible series. It is a series of films in which Ethan Hunt, the top agent of the US IMF (Impossible Mission Force), leaps to complete missions that are thought to be impossible for anyone to accomplish. Tom Cruise, who broke the trend of having a stunt actor do his stunts, again presented a video of him base jumping after riding a motorcycle off a cliff, astounding everyone and making us wait for the movie.

(https://www.youtube.com/watch?v=u52ugRQme3s)

Guardians of Galaxy Volume 3

       Volume 3 of Guardians of the Galaxy will be released in May. Unlike the Avengers who protect the Earth, the Guardians of the Galaxy protect the universe in outer space. The movie series has found its own fans with its unique and delightful gags. In this third installment, they plan to unfold the story by revealing the secret of 'Rocket'. Expectations for the third installment are growing as Guardians of the Galaxy volume 2 hit a box office success, exceeding $863.41 million in total revenue in 2017 (approximately KRW 979.5 billion).

In the New Year, even if obstacles come, let's jump and avoid them like a black rabbit and open the way to the abundance. CAH hopes your 2023 will be a dazzlingly colorful, intelligent, and non-stop laughing year. If you wanted to achieve this in 2022, but unfortunately the opportunity did not come, you can look forward to this year. CAH wishes our readers a meaningful and exciting 2023!

 

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